This STEM (Science, Technology, Engineering and Math) event was hosted by Google in cities across North America. Local universities, tech companies and community maker spaces set up hands-on activities and events for kids of all ages.
Check out the fun little video of my son Harry exploring Geek Street at the Distillery District in Toronto. He didn't even want to go, but it turned out to be "the best day ever!".
What Canadians are searching for on Google.
@googlecanda and the Google Canada Blog posts news, updates, Canadian moments, events, topics and trends. Content like: Elections trends, most misspelled words, most searched donuts by province, trending jokes and memes, Juno awards nominees, the most haunted and romantic spots in Canada, Canadian slang words, best Super Bowl snacks, and yes, even top trending questions about the Kardashians.
This content is often picked up by Canadian media outlets and used for online and broadcast.
Inspiring future innovators.
Innovate U is Canada’s largest STEM event for kids held at the University of Toronto. It's sponsored in partnership by U of T Engineering, Actua and Google Canada.
Every year, more than 1,300 grade 3-8 students from across Ontario, participate in hands-on STEM activities and experience the power of innovation.
Innovate U changed its name to Go North U #gonorthu, see the last example.
Photography: Kevin Soobrian & Roberta Baker — Engineering Strategic Communications
KOLKID is one of the best-loved and well-established boutique children’s stores in Toronto.
KOLKID Founder Lisa Miyasaki and I have had a creative and collaborative relationship for many years. I helped Lisa rebrand KOLKID in the early days and later KOLWEAR. We brought her store online and grew her business by setting up digital marketing campaigns to support it.
I love these kinds of projects as I am a proud and passionate supporter of local small business.
This Google event invites app developers and marketers to learn about how to “level up” their app marketing powers.
Logos, logos and more logos.
Some new friends and some oldies but goodies.
Roncesvalles Psychology Clinic
At RPC they believe therapy is for everyone who wants to have a better life, stronger relationships, greater work-life balance, and increased happiness. The branding reflects their core mission to THRIVE (teamwork, happiness, relationships, Individualized care, vitality and emotional well being).
Interiors by Red Fred Designs
Connecting brands with mom influencers.
Sway was conceived by a veteran Canadian publisher of pregnancy, baby, and toddler advice. This new mom influencer brand was intended to connect advertising partners with trusted and vetted influencers.
Sway didn’t make it to launch, but as always in the startup world, the journey is always valuable.
Get lots of looks.
Switchring is a patented interchangeable ring invented by Canadian Jewellery Designer Julie Dyke. These bright and graphic super fun plastic rings were intended for tweens to collect. The combinations are truly endless.
Julie continues to make Switchrings in precious metals and sparkly things.
TELUS is one of Canada’s most recognizable and loved brands.
I worked on TELUS for a very, very, very long time — across many different channels; advertising, design, packaging, retail and digital.
Here are just a few of my favourite things.
TELUS JDRF Campaign
TELUS Go Pink
TELUS Flagship Retail
TERROIRNOMICS, the powerful economics of local.
I love it when design and food come together!
The Terroir Symposium is Canada's leading forum for hospitality and tourism. It offers opportunities to network and connect with like minded individuals from around the globe and take part in inspirational, hands-on and educational talks, workshops and panels. It showcases the very best in innovative products relevant to the foodservice industry.
Photos by Michelle Doucette, Joe Dickens and Ash Naylor
Get the latest data, insights and inspiration from Google.
Google has lots and lots of data — how what and where we search, watch and buy. What are the best fathers day gifts, compare the best mortgages and insurance rates, top costume ideas for Halloween, how to get that perfect smokey eye look, the closest coffee shop near me and more.
Google Insights (Think with Google) takes all of that data and creates infographics, articles, best practices and case studies for marketers to better understand how to reach their consumers and it’s all in my head now too.
Google hosts Think events to share their data, research (Ipsos) and insights with brands and agencies. It’s a day full of presentations on emerging trends, consumer journey’s, opportunities and thoughts on what the future might hold for marketers.
I work with the teams at Google to create themes and narratives for their Think industry events. I have produced keynote presentations for Think Auto, Think Finance, Think Holidays, Think Publishing, Think Retail, Think Shopping, Think Telecom, Think Quebec, I think that’s it.